March 5, 2008 08:18 AM | Chris Reidy
EveryScape Inc., the Waltham company that in January helped unveil an online interactive 3D replica of Cambridge, said today that it has secured $7 million in venture capital funding.
Using camera-equipped cars to photograph cities, EveryScape said it seeks to create what it calls “The Real World Online” through “a visual platform for local search that creates a virtual experience of all metropolitan, suburban, and rural areas; EveryScape will ultimately let users share their stories and opinions about real-life daily experiences against a backdrop ranging from streets and cities, communities, restaurants, schools, real estate, and the like.”
Cambridge isn’t the only community to get the EveryScape treatment; Aspen, Boston, Miami, and New York are currently online at its website, company said.
EveryScape is hardly alone in attempting to be an interactive atlas of the Internet; in December, online search giant Google Inc.’s Street View feature, which offers 360-degree, street-level images of urban life, was set to make its Boston debut, reported the Globe, which noted that the Google venture had drawn howls of protests from privacy advocates when it was launched last May in San Francisco..
That story also noted that Povo Inc. of Boston was making products for the so-called drive-by image space.
EveryScape, meanwhile, said that the funding round it announced today was led by Dace Ventures, an early-stage venture capital firm in Waltham.
EveryScape has said that it thinks that local businesses that appear in an online street scape might be willing to advertise on the site or pay for a sponsored link.
The company was once known as Mok3 Inc., which sold technology and services to resort hotels so they could create virtual online experiences for potential customers who wanted to get a sense of what a stay at the hotel might be like.
(By Chris Reidy, Globe staff)